ORBIT
Orbit: The Platform That Runs the Whole Studio
The challenge
Running client sites as static builds on Cloudflare Pages gives you speed and security, but clients still need to edit content, see their leads, answer reviews and check traffic. I was gluing that together with separate tools and email threads. I wanted one platform that turns a static site into a managed product: CMS, CRM, analytics, billing and support in a single portal I control.
The build
Orbit is a Next.js 16 and PostgreSQL platform with two faces: an admin side where I run the studio and a client portal with nine tabs, from content and collections to leads, orders and reputation. The CMS is form-based: clients edit fields, Orbit re-renders the HTML, commits to GitHub and Cloudflare Pages deploys.
- Visual click-to-edit editor layered on top of the form CMS
- Leads CRM with Claude-drafted replies built from each site's own content
- Google reviews tab with AI reply drafts, plus a live analytics tab
- Headless ecommerce module with products, checkout and orders
The results
Orbit runs my whole client roster today: onboarding checklists, Stripe billing, support tickets and impersonation for debugging, backed by 278 unit tests across 25 files. Every static site I ship becomes recurring revenue with a real product behind it. The site you are reading right now is rendered and managed by Orbit.
ORBIT